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Club News

Latics Extend RRG Group Partnership

31 May 2024

Club News

Latics Extend RRG Group Partnership

31 May 2024

We are delighted to confirm that our partnership with The RRG Group will continue for the 2024/25 season, with the leading motor dealer continuing as front of shirt sponsor.

The RRG Group are one of the biggest and most successful motor dealer groups in the north of England, boasting 21 dealerships across the North West and West Yorkshire.

The group represents a total of ten car manufacturer brands, with RRG customers now able to access Omoda and Jaecoo vehicles in addition toexiting brands, Toyota, Lexus, Mazda, Peugeot, Škoda, Nissan, Kiaand MG

The extension builds on a successful first 12 months of the partnership, with representatives from both Latics and RRG driving around the Boundary Park pitch in a host of brand-new performance cars to celebrate the occasion.

The club also worked with our principal sponsor on a host of other projects, such as wrapping a series of cars in last season’s home, away and third strip ahead of the campaign, with RRG also kindly donating their space on the front the Latics shirt to Alzheimer’s Research UK, in support of chairman Frank Rothwell’s solo row across the Atlantic Ocean.

Latics CEO Darren Royle said: “Our partnership with RRG Group has flourished over the last year and we are looking forward to see it grow further in the 2024/25 season.

“RRG have become magnificent supporters of the club and we have very much enjoyed working with their team on a number of projects over the last 12 months.

“Our work with RRG is centered around a modern partnership which has many benefits for Oldham and the surrounding area and we are very excited to be able to continue this work.

“The name of RRG will once again adorn the front of our three kits for next season. We are very excited to soon be releasing the kits, starting with the home design on 1 June, and we look forward to seeing our supporters in the new kits.

“RRG have a range of new and used car offers available and we’d encourage Latics supporters to support the partnership when purchasing a vehicle."

RRG acquired the Toyota franchise in 1971, and have spent the past 50 years selling cars on behalf of a company with such historic links in Oldham.

The Toyota Motor Corporation was founded in the 1937s by Kiichiro Toyoda, son of Toyota Industries founder, Sakichi Toyoda. 

Toyota entered the motor vehicle industry when Kiichiro was invited to England by the Platt Brothers, who bought the patent for the Toyoda Model G Loom.

The loom allowed a single worker to operate up to 30 machines at one time, increasing their productivity and output tremendously.

Arran Bangham, RRG Group Vice Chairman, said: "Being a local business in the Oldham and Rochdale area and building on our partnership with Oldham Athletic for our second season gives us a great opportunity to get our name out in the community and support a great local club as well as hopefully providing local people with their next new or used vehicle.

"We have very much enjoyed our partnership with the club so far and we look forward to introducing the people of Oldham to the Omoda and Jaecoo vehicles at our brand new showroom on Manchester Road, Chadderton as well as building on the historic links between the Toyota brand and Oldham."


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